Business Brand - Tag - Blog

Logos are one of the most important parts of any brand's identity.

According to a study conducted by the Isenberg School of Management, colors can affect consumers’ purchase intentions and change the way they think about a brand. In other words, colors influence how consumers gauge a brand’s “personality”.

A tarnished brand image fails to capture and retain customers.

The digital era has necessitated content creators to find new ways to capture the interest of their readers.

Branding is imperative for business and individuals alike. As soon as you try to do anything on a professional level, you need to consider how you come across and what you can do to improve your public image.