The enormous increase of smart phones usage over the years has left everyone surprised.
Use of mobile applications is making the people's life easier and useful and proven that most of the mobile users spend their time on apps surfing. The mobile app development company knows very well how fast this field changes and evolves. Most of the apps development has doubtless become one of the innovative and actively growing sectors. An effective mobile strategy is more than a mobile-friendly website. It is driven by advancements in technology, thus businesses need to have a vision for upcoming few years.
In the recent years, the mobile app industry has seen some breakneck innovations and is undergoing a radical makeover. Advanced technologies such as Beacon technology to attract attention to a specific location, Internet of things (IOT) to collect and exchange data, Big Data, Cloud computing has been in the news. Mobile apps enlarged to different platforms and different industries and categories over time. Rapid change and advancement in technology, results in change of development methodologies, which made development companies to adjust accordingly.
Here are the lists of few trends to look out for innovative mobile apps to survive in the competitive market that are likely to rule the era in 2017:
High level mobile app security
Basic security measures are the prime focus. No one likes when user personal or financial information becomes available to the hacker. Hence, Apple IOS and Google Android consider security as an important factor. So, developers have to endeavor that their apps run successfully with meeting all security protocols.
Location-based apps with Beacon technology
Apple's beacon technology has set a buzz in the app industry. Beacon technology makes apps attract attention to a specific location. If you are an iOS user try this out, this will provide a set of services and suggestions based on your geographic location. It is all about providing the right information to the user's right.
Now everyone's attention moved to wearable technology. It takes app industry to the next level. Developers have to start building wearable apps. This technology explored from health care, fitness to fashion, textile and more. Smart wears, Apple watch, Google glass, Samsung gear is the great example of wearable technology.
Internet of Things (IOT)
Various enterprises have also started to integrate IOT. It will help the development of apps with the advanced feature, new standards, and their own security and privacy concerns. Such as smart cars will be able to connect systems like a traffic signal. The signal's sensor, in turn, will give traffic directions, current weather conditions, send accident alerts and provide alternate route options to the driver.
Apps in the play store, enterprise apps have gained more traction. These apps are certainly much costlier than consumer mobile apps. Enterprise level apps are provided with utmost security features, such as username/ password, encryption/decryption and MDM software to protect the confidential data from leakage which help to make the right decision. Research shows that enterprises that provide solutions are going to gain employee satisfaction and friendly work-face.
Quality content and marketing plan
Unfortunately, Developers are mainly focusing on the technical thing and ignore content. Developers have to focus on content also.
A million of apps are present in the app store and play store. You may find many apps which are similar to your app; you have to face the competition and struggle to stand out. To make your app successful app has to fulfill customer satisfaction. User experience and response is important to understand app performance. The developer can study user behavior using analytic.
There is no doubt that mobile apps influence will keep on expanding in 2017 with apps covering more domains and business than ever. The trends for 2017 suggest that new technologies along with enthusiastic mobile app development companies will keep on pushing the boundaries of apps in days to come. Keep yourself updated with latest market trends and technologies