As time goes on, the gap between businesses and their customers is getting smaller.
Technology is improving and there are so many services that business owners and marketing teams can utilise without having to put in too much effort. In this article, we are going to discuss some of the ways that you can use a Business texting service to connect with your customers so keep reading to find out more.
What are Bulk Texting Services?
Bulk texting services allow companies to easily target their customers all at once. Services like Sakari which is a cloud based bulk texting system offers control over your contacts and the ability to send thousands of texts all at the same time. There are many benefits to these services including the fact that they will save you both time and money. Make sure to keep reading to find out how to use these services effectively.
Choosing to use business SMS texting is the first step to success but you also need to be aware that the timing of your messages is important. When you have a target customer base, you need to think about when they will be available to read your message and act on it. Make sure to choose a time that your messages will make the biggest impact if you want to make the most of this service.
Keep It Short
No one wants to read a long text message from a company trying to sell them something. A lot of people don’t even bother opening texts from people they don’t know – only reading the preview coming up on their home screen. Make sure to keep your message short and to the point. Be specific and you will get more results.
Make It Actionable
If you are using a bulk SMS service, then you’ll want to make sure that your texts are actionable. You don’t want your customers to read your message and forget about it right away. Encourage them to click on your site or let them know that doing so will only take them a few seconds. Add some calls to action and you should see more customer interaction.
Analyse Your Results
Bulk SMS texting can work really well but you need to make sure that you are analysing your results. Make sure to send out some messages as a test and record how many customers you get visiting your site. From here, you can find out what works and what doesn’t. Every target audience is different, and you’ll find that things that work for other companies that give you advice won’t work for you. Make sure to do your research and soon enough you’ll see the same customers coming back again.
Bulk SMS services are a great way of targeting your customers without having to worry about sending out individual emails or messages. Make sure to take advantage of this service if you want to save time and money as well as creating actionable messages and seeing real results.