Getting The Most Out Of Your Email Marketing
Email marketing is still one of the most cost-effective ways to promote your business
Although through the years many other forms of communication have come into existence, it doesn’t mean our affinity for email is weakened in any way.
In fact, some could argue that thanks to the use of smartphones, we can carry our inbox with us wherever we go, making us permanently reachable.
However, with the amount of spam and marketing emails out there, it is no longer enough to send a simple email in the hope that it will get noticed. Users tend to only open a few of the many marketing emails that they receive, and then engage with even fewer, so you have to make sure that you are doing it right every time.
In the busy world that we live in, it is more important than ever to start optimizing your emails in order to get the most out of them. Whether that’s by making use of personalization or by using effective buttons and call to action, there is a lot to think about.
Did you know that personalized email marketing has the potential to increase the median ROI of a business by 122%, or that emails with a single call to action increased clicks by 37% and sales by 1,617%?
You can find out facts like these and more by taking a look at the 99firms infographic below.
Related Posts
The recent emergence of the novel Coronavirus turned everyday life on its head, but the effects of the distancing and isolation measures taken by governments were perhaps most keenly felt in the world of business and commerce.
Many business owners are curious whether online marketing works or not. As the business landscape evolves, marketing tactics follow behind it. Learn more.
In the competitive market of e-commerce, building an impressive brand is a challenge that every marketer must tackle. Here are strategies for your business.
Green marketing is a new trend in the marketing industry to promote an eco-friendly product or service. Discover how it can promote the sustainable practices of your business.
Email marketing is a great way to reach your target market and drive them onto your website. From there, you can convert them into potentially profitable clients.
In 2021, small businesses or new start-ups should be aiming to advertise their products and services in new ways. Due to the coronavirus pandemic, we now expect things to work online and to be very convenient when using these online services.
Comments
comments powered by Disqus