Data privacy is a top concern for ecommerce vendors in every industry.
As a business owner, your customers’ privacy and security is paramount. If they don’t feel safe using your website, then you’ll their business. It’s that simple.
According to a recent study, 56% of consumers claim they are more concerned about online privacy than last year, a true testament to the growing concerns of data privacy among Americans. So, how can you as a business owner address these security concerns?
For one, you should start taking your cues from big online retailers like Target, who provided free shipping on all online orders during the holiday season in 2018 to make up for the credit card data that was collected on 40 million customers. The lesson? Be willing to go out of your way to make amends to customers who’s data may be affected during a breach.
Of course, avoiding the situation altogether is what you should be aiming for. For starters, you should be constantly updating your site’s security safeguards and software to ensure it’s up to date. Additionally, you can abide by best practices and get your site HTTPS protected to prevent man-in-the-middle attacks and other cybersecurity threats.
To learn more about cybersecurity best practices, check out the guide from Wikibuy below.