You don’t have to follow standard trends when it comes to promoting your business. Most companies choose t-shirts, ink pens, notepads, and mugs to promote their business, but you can surely do better than that by offering something different.
Competition is tough among businesses in the market, which places even greater importance in standing out from the competition.
One way you can do that is through using custom mini basketballs, which will not only draw the attention of your audience but also post a favorable image of your business. The best part about mini basketballs is that they look exactly like regular basketballs, with the only difference being that they are much smaller. Available in sizes 4 to 7 inches in diameter, they come in rubber, vinyl, plastic, and foam materials. The best part is that you can customize the balls by including a personal message, slogan, or even have them in different team colors.
You can also make a difference by acknowledging disease or social awareness campaigns with these custom mini basketballs. If you’re tired of following the same tried and tested ways to promote your business, here are some of the most ingenious ways you can start promoting your business by using custom mini basketballs.
Give Your Customers Something Special
Your customers should be the number one priority for your business, which means ensuring that they are completely satisfied and in love with your business. The best brands go out of their way to do something special for their customers, and you can do the same. April 18th is National Customer Appreciation Day and brands tend to offer discounted merchandise and sales to their customers.
All these ideas are designed to help increase sales, but you should stand out from the crowd and do something that your customer appreciates. Even the smallest of gestures can make a difference, and you can offer your customers custom mini basketballs with a message of appreciation for their continued loyalty and support. You can find out more here about this.
Stage a Mini Basketball Tournament
If your business is related to sports, the NBA playoffs and March Madness provide you with the perfect opportunity to host a mini basketball tournament. You can create your own rules of the game by using your creativity or even calling in an event specialist for the tournament. You won’t be playing on a traditional basketball court since you’ll be using custom mini basketballs, but you can come out up with alternatives that allow teams to score points.
Give Them Away at Trade Shows
If you work in an industry where your business must attend trade shows, you’ll need to have promotional items to attract customers. There are going to be 100s of different booths there, so you need to do something special to attract your target audience. It can be tricky to keep customers engaged, but one of the best ways to do that is by setting up a trivia game to encourage interaction.
You can set up a small basketball hoop in your booth, where you can ask questions related to your industry. If someone gets a right answer they can try and shoot a basket with the custom mini basketball and win a prize. With every correct answer, the prize will progress, and since people are drawn towards competitive games, you’ll have no problems gathering a large crowd around your booth.
Hand Them out for Employee Appreciation Week
While it’s important to focus on promoting your business to audiences, it’s also important that you look towards boosting morale inside your business. O.C. Tanner, an employee recognition firm, revealed in a survey that 44% of employers considered Employee Appreciation Day to be important. Large corporations generally have Employee Appreciation Weeks, while some celebrate it for a whole month.
By recognizing the efforts of your employees and rewarding them for their hard work, ensures that not only are you doing the right thing, but your employees also become great brand ambassadors. If employees feel appreciated by the company and are happy in their jobs, they are more likely to speak in favorable terms about their employer. You can reward the efforts of each employee by handing out personalized mini basketballs for them.
Make Donations to a Local High School Team
When businesses make donations to support local schools they get a lot of appreciation from the public. High school teams are constantly searching for sponsors to handle the cost of traveling, sports drinks, water, transportation, and uniforms for their teams. You can easily show your support and promote your business at the same time by offering a trade-off to community leagues and local schools.
You will make donations to their program if they start handing out your custom mini basketballs to all the attendees at the game. This ensures that you end up contributing to a good cause, and your brand will also get more awareness.
Help Local Non-Profits Raise Money
Local non-profits are always on the lookout for businesses and sponsorships who can donate to their causes. Most small businesses don’t have the finances to help, but you can think differently and find different ways to raise money for local businesses. A popular way to raise funds is by hosting rubber duck races; the more ducks you have in the race, the greater the chances of your team winning. The goal isn’t to win the race but raise money.
You can host a mini basketball game by using custom mini basketballs. You can invite local personalities to show up, make baskets, and score points for their teams. The chances of your team winning increases with the more baskets they shoot. You can keep the event open to the public and live-stream it on social media to create hype around the event.
The goal at the end of the day is to ensure that your favorite non-profit raises a lot of money and the awareness of your business increases. So, it’s a win-win situation for all the parties involved.