How non-sexy businesses rock on social media

10/6/2017
Barbara Sims
Business , Social Media , Social Network
13 Comments

Social media for business is no longer optional. It's an essential way to reach your customers, gain valuable insights, and grow your brand.

Humans are hardwired to respond to certain offerings and incentives so it stands to reason that if you are trying to get someone interested in your online promotion on office supplies, you are faced with an uphill task to grab consumers attention, compared to selling a lingerie item that is being expertly modelled to advertise its appeal.

This is a classic conundrum. Understanding the basic adage that “sex sells” and finding a way to get the pulse racing about something infinitely duller (like sandals, or socks) that you are trying to persuade customers to buy.

Take a look at infographic bellow, and you will get some pointers on how to use angles like humor to win over the minds of online customers, when the product you are selling doesn’t have the faintest whiff of sex-appeal.

Businesses on social media infographic

Posted by Barbara Sims

Barbara Sims has enjoyed a fruitful career as a webmaster and relishes the challenge of SEO, helping to decide how content will be delivered to the internet.

The Complete Guide to Selecting the Best eCommerce Platform in 2021

9/23/2021

The Digital renaissance has transformed lives.

How to Implement Educational Marketing

9/23/2021

Educational marketing is the use of marketing to promote educational content and share knowledge to build customer trust and awareness.

Magento for Ecommerce: Pros and Cons

9/19/2021

How Good Project Management Contributes to Workplace Safety

9/14/2021

Workplace safety has been increasingly on our minds for the best part of the past 18 months. However, there is more to the matter than returning to the office safely in a post-Covid world.

How To Create The Best Website For Your New Business

9/10/2021

When you are putting together the website for your new business, you know that there is a lot on the line.

Top 7 Most Famous Buildings In The World

9/6/2021

When we talk about the most famous buildings in the world, there is a high chance that these buildings offer great experiences and have elegant architecture.