3 Most Effective Tips for Marketing Your Very First WordPress Product

One of the most effective and versatile tools in the world of internet is Word Press. It has changed the concept of writing blogs and articles.

Any kind of theme you can imagine about can be created through the Word Press plugin. Years ago, Word Press was only invented to write blogs. But today Word Press has changed the concept of blogging completely.
Word Press has gained a lot of audience in the last few years. How much audience? This particularly tool runs almost 32% of websites worldwide.
Since a few years, I have been developing products for my firm. And during this period I have learned that there are several skills and techniques to market your product. Also, there are certain wrong techniques beginners do that results in the downfall of the product marketing.
In this article, I am going to give you 3 tips which will help you to get a lot of success in content marketing.
Read below to know more.

Offer premium Version and free Versions

Who does not love free stuff? When you are selling software or a particular service, try to give out free versions of your software or product. A free trial version will always attract customers to try and use your product. When people will actually try your product, they will come to know the benefits of your product and hence your new products will gain popularity in the market.
A perfect way to start is putting your free trial on the front page of your website. Use a pop-up or a floating bar at the top of the page. I have seen, when people see the trial version popping at the forefront of your website, the downloads will increase to a great extent. Once the customer gets sure that you are offering a genuine trial version, automatically they will start relying on your products.

Try out Split Testing

How does this work? You need to create 2 different page or ad platforms from where people can see your product. Now, this is going to carry risk. No business is successful without taking the risk. So why worry? This is an advertisement technique where you need to split the lead list & the demographic list on social media platforms. After a few days, check which ad is outperforming the other with the help of Google Analytics or any other data-monitoring program.
Some marketers put on multiple split tests in a year to see which ad is doing the best. After a while, it will be easier to understand which ad is giving more customer base. Hence it's like a war of ads! As for you, just create 2 different ad platforms and find out your customer base out of it.

SEO - The king of all techniques

SEO is the king of all marketing technique. A well-placed link complements the SEO and helps to build a good reputation in the market. But how are going to develop your SEO? The best way to start with is by using a Google Keyword Planner. Having the right keywords gives your customer a lot of information about the product.
The next tip is to give a lot of description about your product in the blog post. Apart from giving specification about your product, you can also write out points on why your product is better than other products in the market. Do not write trash stuff in your web pages. Focus on the important things that your product is actually offering and how these things are going to benefit the customers.
Link building is a very important part of online product marketing. You need to put out reputable sources and studies that prove why your product is the best.
If you use these strategies it will help you to increase your reputation among your customers. Selling your first product is the actual tough part. Once you are able to build a market for your first product, selling your next product will become easier.

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